The site is located on a major suburban roadway connecting from the University of Queensland to Toowong and ultimately the City. As such the site is strategically positioned in a zone of high exposure to passing traffic. It is noted that projects which propose higher density than might be allowable under the City Plan, usually have a better chance of succeeding if located on major suburban roadways than others which are more embedded to the smaller roadways of the inner suburb. Sir Fred Schonell Drive represents such an opportunity for Brisbane City Council; growth of the University of Queensland, in terms of local and international enrolments, requires a large amount of student housing, which is reasonably affordable, and in close proximity to existing infrastructure and transport links. It is reasonable to foresee a future for Sir Fred Schonell Drive, where there is a concentration of good quality medium density projects, that define the urban frame of Sir Fred Schonell Drive, and improve the arrival experience to the University of Queensland.